SELECTED CONCEPT WORK
The menu designs presented in this portfolio are original concept projects created by Vagris Atelier to demonstrate our creative approach, design capabilities and versatility across different hospitality concepts.
These are self-initiated sample designs and were not commissioned by the restaurants or venues depicted. Each concept shows how we translate a restaurant’s atmosphere, cuisine and identity into a distinctive and memorable menu design.
Mexican Restaurant Concept — Los Angeles
Vibrant Mexican character meets contemporary Los Angeles style.
A menu concept inspired by the warmth, color and energy of Mexican culture, translated into a modern and refined visual identity. Bold typography, expressive details and carefully balanced colors create a menu that feels authentic, inviting and memorable.
Designed to turn the menu into part of the dining experience.
Cocktail Bar Concept — New York New York sophistication meets contemporary cocktail culture.
A menu concept inspired by the energy, elegance and unmistakable character of New York nightlife, translated into a bold and refined visual identity. Modern typography, sophisticated details and carefully balanced contrasts create a menu that feels exclusive, confident and timeless.
Designed to make the menu part of the bar experience.
French Wine List Concept — Lyon
French tradition meets understated elegance.
A wine list inspired by the heritage and culinary culture of Lyon, combining classic French character with a refined, contemporary aesthetic.
Warm, natural tones, delicate typography and subtle traditional details create a sense of authenticity and timeless sophistication. The structured layout allows the wines and their origins to remain at the heart of the design.
Designed to complement the dining experience and reflect the elegance, craftsmanship and tradition of French wine culture.
Japanese Tea House Concept — Japan
Japanese tradition meets quiet minimalism.
A menu concept inspired by the rituals of Japanese tea culture, where simplicity, balance and attention to detail define the experience.
Natural tones, delicate typography and generous space create a calm and harmonious visual identity. Subtle traditional elements reflect Japanese craftsmanship while allowing each tea and its origin to take center stage.
Designed to transform the menu into part of the tea ceremony — serene, authentic and timeless.
American Steakhouse Concept— USA
American steakhouse tradition meets bold, timeless character.
A menu concept inspired by the classic American steakhouse — confident, authentic and focused on exceptional cuts, craftsmanship and quality.
Rich, warm tones, strong typography and carefully selected vintage details create an atmosphere of heritage and understated luxury. The structured design places premium steaks and signature dishes at the center while remaining clear and inviting.
Designed to reflect the spirit of the American steakhouse experience — bold, refined and unmistakably American.
Italian Restaurant Concept — New York
Italian tradition meets contemporary New York elegance.
A menu concept inspired by the warmth, craftsmanship and timeless character of Italian cuisine, translated into a refined and sophisticated visual identity. Deep olive tones, warm ivory, elegant typography and subtle gold details create an atmosphere of understated luxury.
The clean structure allows each dish to take center stage while maintaining a sense of balance and sophistication throughout the menu.
Designed to complement an elevated dining experience and reflect the authenticity, warmth and elegance of modern Italian hospitality.
